Faculty of Marketing
Prof. Raymond Burke is the E.W. Kelley Professor at Indiana University’s Kelley School of Business and founding director of the School’s Customer Interface Laboratory. He will present his keynote speech titled “New Tools for Measuring and Managing Shoppability” at MICA-2022.
University of Economics - University of Danang is very honored that London South Bank University (UK), Yokohama National University (Japan), National Economics University (Vietnam), University of Finance - Marketing (Vietnam) and Danang Young Entrepreneurs Association (Vietnam) have joined MICA 2022 as co-organizers.
At the request of the Director of the University of Danang, Director of the Department of Emulation and Commendation, the Faculty of Marketing was one of 36 collectives who completed the task for two consecutive years from the academic year 2019 - 2020 to the academic year 2020 - 2021.
Recently, the Organizing Committee of the city-level student science research contest announced the list of proposed topics.
In April 2021, Dr TRAN TRIEU KHI and colleagues successfully published an article titled "To divulge or to falsify: The effects of cognitive trust and affective trust on customer cooperation in contact tracing" in the journal International journal of hospitality management.
Besides education duties, academic staff are also obliged to do research with the minimum scientific research hours per year according to regulation and participate in community research projects, below is list of representative published research of FOM's Lecturer
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