DHKT

  • Research area

    RESEARCH AREA


    Number  Lecturer  Research area 

    1

    Assoc.Prof. Pham Thi Lan Huong

    • Consumer Behavior

    • Tourism

    • Green Marketing & Experience

    • Brand

    2

    Assoc.Prof. Le Van Huy 

    • Consumer Behavior

    • Technology for Marketing

    • E-commerce

    3


    PhD. Đường Liên Hà

    • Digital Marketing

    • Words of Mouth

    • Cluster

    • Promotion

    4

    PhD. Đinh Thị Lệ Trâm

    • Relationship Marketing

    • Brand, Marketing Communication

    • Marketing Channels

    5

    PhD. Ngô Thị Khuê Thư

    • Green Marketing and Corporate Social Responsibility

    • Consumer Behavior, Marketing online

    • Marketing Channels, Retailing

    6

    MSc. Nguyễn Cao Liên Phước

    • Music Marketing

    • Digital Marketing

    7

    MBA. Chu Mỹ Giang

    • Human-Computer Interaction/ Social Network

    • Digital Marketing

    • Social Marketing /Branding

    • Cluster/ Knowledge Sharing

    • Consumer Behavior

    8

    MBA. Trương Đình Quốc Bảo

    • Service Marketing

    • Brand

    • Green Marketing

    • Consumer Behavior

    9

    MBA. Trần Phương Hà

    • Marketing and Sales Ethics,

    • Corporate Social Responsibility (CSR),

    • Marketing Communication (social network),

    • Consumer Behavior

    10

    MSc. Nguyễn Phương Thảo

    • Multinational Corporations

    • Consumer Behavior

    11

    MSc. Nguyễn Minh Tâm

    • Tourism

    • Digital marketing

    • Sustainability and Responsibility in Marketing

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