Congratulations to a group of students from Faculty of Marketing on their Third Prize at Student Research Conference at the Ministry level in 2022

Following a set of outstanding achievements in the Student Scientific Research, the Marketing students continued to achieve high results in the recent competition.

With a constant effort and passion for scientific research, after successfully obtaining the First Prize at Student Research Conference at the University of Economics level and the University of Danang level, the team proceeded to make great progress and won the Third Prize at the Ministry level in 2022. This is an honor for the Faculty of Marketing as well as the University of Economics.

The research group including Nguyen Thi Ngoc Trinh and Ngo Thi Toan, from class 45K12.2.

With the guidance of Dr. Tran Trieu Khai and Dr. Truong Tran Tram Anh, they excellently reached the First Prize with the research named: "Mirror, mirror on the wall, which brand’s the coolest of them all? A multi-technique qualitative inquiry into children's perceptions of brand coolness.”

The Faculty of Marketing hopes that the students will consistently make an effort to preserve the excitement and foster the passion for scientific research. In particular, the Faculty deeply thanks the instructors, who played a crucial role in enhancing the capacity of students for success in scientific research.

Once again, congratulations to Dr. Tran Trieu Khai, Dr. Truong Tran Tram Anh and the research team on this excellent result.