An introduction to tourism

Nhan đề: An introduction to tourism

Tác giả: Leonard J. Lickorish, Carson L. Jenkins PhD

Chủ đề: Tourism

Mô  tả: Preface -- The nature and characteristics of the tourism industry -- How tourism developed - the history -- The measurement of tourism -- Factors influencing demand for tourism -- Economic impacts of tourism -- Social and cultural aspects of tourism -- Tourism and the environment -- Tourism trades -- Marketing -- Tourism policy, planning and development -- The role of government -- Tourism in developing countries -- Tourism by world region -- Future trends -- Index

Tóm tắt: “An Introduction to Tourism is the essential guide to the tourism industry. It provides a comprehensive and authoritative introduction to all facets of tourism including: the history of tourism; factors influencing the tourism industry; tourism in developing countries; sustainable tourism; forecasting future trends. Tourism has changed radically in recent years with the onset of many technological and economic changes and an ever increasing concern for the environment. This book provides a down-to-earth introduction to this complex and multi-faceted activity. This invaluable introduction is written for all students of tourism and all those involved in the industry who want to know more about the structure, component activities and environment within which they work.” -- Back cover

Nhà xuất bản: Routledge

Năm xuất bản: 2011

ISBN: 9780750619561 (pbk.), 0750619562 (pbk.)