DHKT

ACADEMIC RESEARCH ACHIEVEMENTS OF FEC STUDENTS

1. Introducing the Research Activities of students in the Faculty of E-Commerce:
Student research is a fundamental academic activity for students in the Faculty of E-Commerce (FEC). It serves as a platform for refining lifelong research and learning skills, such as teamwork, literature review, data analysis, report writing, presentation, and research communication. This prepares students for success in academic research and facilitates transitions to higher education, both nationally and internationally.

Recognizing the role and significance of research in students' academic journey, over the past years, the Deans and faculty members of FEC have been actively involved in various supportive and encouraging activities to foster a culture of scientific research among students.

2. Achievements in the Student research activities of the FEC:
Established in March 2018, the FEC, despite its youth, has already achieved significant accomplishments, particularly in student research, deserving notable recognition. Students of the FEC have consistently participated and achieved notable success in student research activities at various levels, including faculty-level, university-level, city-level, ministry-level student research, and the Eureka student scientific research awards.

Some notable awards that students from the FEC have achieved in recent years:

Consolation Award in the 22nd EUREKA student scientific research awards in 2020-2021

 

(Student group members: Nguyễn Mạnh Dần, Huỳnh Đình Chiến, Trần Thanh Phương Thảo, Nguyễn Phạm Anh Tài)

 

Second Prize in the City-level Student scientific research awards in Da Nang in 2020-2021

(Student group members: Trần Thị Bảo Nhi, Nguyễn Lê Thanh Tiền, Phan Thị Hòa)

Consolation Prize in the Ministry-level Student Scientific Research Awards in 2019-2020

 


(Student group members: Nguyễn Mạnh Dần, Huỳnh Đình Chiến, Trần Thanh Phương Thảo, Nguyễn Phạm Anh Tài)

Consolation Prize in the Ministry-level Student Scientific Research Awards in 2021-2022

(Student: Châu Thị Dạ Hương)

First Prize in the University-level Student Scientific Research Awards in 2022-2023

 


(Student group members: Trần Thị Quỳnh Chi, Võ Thị Như Ngọc, Đặng Hoàng Yến)

First Prize in the University-level Student Scientific Research Awards in 2020-2021


(Student group members: Nguyễn Hồng Kim Duyên, Nguyễn Thị Trúc Xinh)

3. Summarizing the achievements in student research activities of the FEC over the years:


List of research topics and awards in faculty-level for the academic year 2022-2023


No.

Topic

Student participant

Class

Advisor

Award

1

Developing an e-commerce system integrated with virtual reality technology for DEGAR interior design business

Trương Khánh Trang

Nguyễn Thị Thu Phương

Ngô Ngọc Thảo Nhi

Nguyễn Thị Phương Dung

Tiêu Minh Tâm

46K22.2

Trương Hồng Tuấn

First-prize

2

Evaluating hotel quality based on customer sentiment analysis on online platforms

Trần Thị Quỳnh Chi

Võ Thị Như Ngọc

Đặng Hoàng Yến

46K29.2

Nguyễn Văn Chức

First-prize

3

Studying tourists' food preferences through evaluations on the TripAdvisor platform

Nguyễn Khánh Long

Lê Thị Lan Hương

Bùi Hoàng Anh Thơ

46K29.2

46K29.2

46K29.1

Lê Diên Tuấn

First-prize

4

Analyzing the influencing factors on purchasing intentions among brand alliances: A case study of Winmart and Phúc Long

Huỳnh Tâm Như

45K08.1

Trần Xuân Quỳnh

Second-prize

5

Developing an Intelligent System to Facilitate Cleaning - Stars Clean

Lê Thị Vân Anh

Phạm Thị Lan Anh

Bùi Nguyễn Hương Nhi

Đặng Thị Kiều Trang

Phạm Trúc Quỳnh

46K22.2

Võ Quang Trí

Second-prize

6

Establishing a Sentiment Analysis and Product Review Classification System on an E-commerce Trading Platform - A Case Study at Olist Company

Nguyễn Thị Ngọc Xuân Phan Ngọc Tiến

Nguyễn Tuấn Hải Minh

46K29.1

Trương Hồng Tuấn

Second-prize

7

Segmenting Customers Based on RFM Model and Customer Lifetime Value to Develop Marketing Strategies

Nguyễn Thị Hương Giang

Nguyễn Đình Tài

Nguyễn Thị Hồng Nhung

46K29.2

Lê Diên Tuấn

Third- prize

8

Analyzing the Impact of Airport Service Experience on the Local Brand Image and Destination Revisit Intention: The Case of Da Nang City

Nguyễn Thị Phúc Cẩm

Nguyễn Phạm Diệu Mơ

45K08.1

Trần Xuân Quỳnh

Third- prize

9

Analyzing Factors Influencing the Continued Usage Intention of Momo E-Wallet Among E-commerce Students: A Quantitative Study at the University of Economics - Da Nang University

Phạm Ngô Duy Đoan

45K08.1

TS. Lê Đức Tiến

Third- prize

10

Customer Experience in Public Services: A Case Study of Museum Visitors in Da Nang City

Nguyễn Bảo Ngân

45K08.1

Trần Xuân Quỳnh

Third- prize

11

Proposing a Model for Predicting the Success Level of a Movie

Nguyễn Quang Tú

Vũ Việt Hoàng

46K29.1

Nguyễn Văn Chức

Third- prize

12

The Factors Influencing Consumers' Purchase Intentions through Live Streaming Videos: An Experimental Study in Vietnam

Lê Thị Hoàng Diễm

45k08.1

Đặng Thị Thu Trang

Third- prize

13

Rebike - An E-commerce Solution for the Tourist Motorcycle Rental Model

Nguyễn Thị Hoa

Hoàng Tấn Công

Trà Thanh Huyền

Lê Nguyễn Kiều Mi

Đỗ Thị Ý My

46K22.1

Trương Hồng Tuấn

Third- prize

14

Building a Book Recommendation System Based on Ratings from the Tiki E-commerce Platform

Lê Minh Huy

Nguyễn Phú Khang

Lê Huỳnh Anh Duy

46K29.1

Nguyễn Văn Chức

Third- prize

15

Proposing an E-commerce Solution for Handcrafted Wooden Furniture in the Home Decor Industry

Nguyễn Thị Như Ý

Bùi Hoàng Lệ Chi

Võ Thị Thanh Nhàn

Hà Thị Thanh

46K22.1

Trần Văn Lộc

Third- prize

16

Developing an On-Demand E-commerce System for Custom Printing, Utilizing Direct Design Technology for the Beehive Brand

Nguyễn Đức Mạnh

Nguyễn Phương Tùng Châu

Trần Văn Quốc Đạt

Phạm Văn Minh

Nguyễn Như Quỳnh

46K22.1

Trần Văn Lộc

Third- prize

17

Optimizing the Supply Chain with a Route and Inventory Optimization Model Using Machine Learning Algorithms

Đặng Phạm Huy Hoàng

Nguyễn Tuấn Hưng

Nguyễn Phạm Minh Ngân

46K29.1

Trương Hồng Tuấn

Third- prize

List of research topics and awards in faculty-level for the academic year 2021-2022


No.

Topic

Student participant

Class

Advisor

Award

1.

Student experience in higher education: a case study from Faculty of E-commerce, University of Economics, The University of Da Nang

1.Đặng Văn Hùng

2.Lê Thị Hoàng Diễm

3.Phạm Ngô Duy Đoan

4.Lê Phương Cẩm Linh

 

44K08.1

45K08.1

45K08.1

45K08.1

TS. Lê Đức Tiến

ThS.Trương Thị Hiếu Hạnh

First-prize

2.

Constructing a Mediation Model Between Buyers and Sellers Through Electronic Brokerage Based on Transaction Prices

Châu Thị Dạ Hương

44K22.3

TS.Lê Diên Tuấn

First-prize

3.

The impacts of integration quality and perceived fluency on customer experience, brand engagement, and loyalty. The case of omnichannel banking in Vietnam.

1. Phan Trần Bảo Trâm

44K08.1

TS. Trần Xuân Quỳnh

Second-prize

4.

Influential Factors on Online Purchasing Behavior of Organic Food: A Case Study in the Da Nang Market

1.Hà Lê Thanh Trường

2.Nguyễn Thị Phương Nhi

44K08.3

45K08.1

 

TS. Võ Quang Trí

ThS.Phan Thị Nhung

Second-prize

5.

The Impact of Environmental Awareness on Intention for Green Product Consumption in Da Nang City

1. Cao Thị Thương

2. Huỳnh Thị Phương Trinh

44k08.2

TS. Trần Xuân Quỳnh

Second-prize

6.

Implementing the RFM Model for Customer Segmentation to Develop Marketing Strategies

1.Dương Quang Danh

44K22.2

T.S.Lê Diên Tuấn

Third- prize

7.

The Influence of Social Responsibility on Organizational Image and Customer Trust in the Retail Industry: The COVID-19 Context in Da Nang

1. Hà Hoàng Minh Nhiên

2. Phạm Thị Kim Oanh

3. Nguyễn Thị Thanh Nguyên

44K08.2

TS. Trần Xuân Quỳnh

Third- prize

8.

Cyclical Economics - Perspectives and Lessons from Developing Countries

1.Nguyễn Thị Hồng Phúc

2.Nguyễn Thị Hồng Nhung

3.Võ Thị Sông Hằng

4.Trần Thanh Quang

44K22.1

44K22.2

45K08.3

45K08.3

TS. Lê Đức Tiến

Consolation- prize

List of research topics and awards in faculty-level for the academic year 2020-2021


No.

Topic

Student participant

Class

Advisor

Award

1

Establishing a University Education Exchange Platform

Nguyễn Hồng Kim Duyên

Nguyễn Thị Trúc Xinh

43k22

Võ Quang Trí, Nguyễn Văn Chức

First-prize

2

Factors Driving Young Consumers' User-Generated Content Initiation Intentions in Omnichannel Retail

Trần Thị Bảo Nhi

Nguyễn Lê Thanh Tiền

Phan Thị Hòa

43k08.1

Trương Thị Hiếu Hạnh

First-prize

3

The Influence of Risk Perception and Benefit Perception on the Online Fashion Purchasing Intentions of Vietnamese Consumers

Nguyễn Văn Thành Nhân

Trần Thúy Mỹ

Ninh Lê Thu Thảo

Lê Thị Thảo

43K08.4

Phan Thị Nhung

Second-prize

4

Studying the Online Grocery and Food Shopping Behavior of Da Nang Residents in the Context of Covid-19

Võ Thị Huyền Trang

Phạm Thị Vy Vy

Võ Thị Thùy Nhung

Nguyễn Văn Hiễn

Nguyễn Văn Huy

43k08.3

43k08.3

43k08.3

43k08.3

43k08.4

Phan Thị Nhung

Third-prize

5

Application of Data Science in Studying Career Guidance Needs for Students

Văn Đình Phú

Lê Thị Mỹ Thắm

44K22.2

Trần Danh Nhân

Third-prize




 


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