Faculty Of E-Commerce
(Promulgated by Decision No dated of the Rector of University of Economics)
Bachelor of E-commerce
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Faculty of E-commerce
1. PROGRAMME DESCRIPTION
1.1 Programme introduction
Undergraduate programme in e-commerce has been applied in the University of Economics (UD-DUE) since 2014. The programme design conforms to the regulations of the Ministry of Education and Training. The current programme was updated and adjusted based on the 2014 programme which is effective from 2018 intake. The E-commerce programme includes 134 credits besides national defence education and physical education courses with a normal study duration of 4 years. However, students may complete the programme within 3 years to 6 years according to their ability and study conditions.
Undergraduate programme in e-commerce is managed by the e-commerce Division, under UD-DUE’s Faculty of E-commerce. The programme is conducted by high quality academic staff who graduated from international high-ranked universities such as the UK, Australia, France and so on. Infrastructure has been invested and upgraded to support for teaching and researching. The Faculty is striving for becoming the leading training centre in the field of e-commerce in Central Vietnam and Central Highlands, and becoming a reputable training institution which is widely recognised in Vietnam as well as in Southeast Asia.
1.2 General information
The general information of the undergraduate programme in the e-commerce programme is shown in Table 1.
Table 1. General information of undergraduate programme in E-commerce
Type of degree:
Mode of study:
3 - 6 years (normal duration is 4 years)
Total of credits:
134 credits (excluding Physical Education & National Defence Education courses)
Faculty of E-commerce - University of Economics (UD-DUE)
1.3 Programme objectives (POs)
Graduates from e-commerce programme after working for 3-4 years will:
● Experts in state management agencies and business companies on e-commerce;
● Consultants in organizations of e-commerce solutions to support business for companies in digital environments;
● E-commerce researchers and lecturers in research and training organizations;
● Founding member of innovative start-up projects for e-commerce applications.
● Engage in lifelong learning to thrive well in an increasingly demanding and complex world of work.
1.4 Programme learning outcomes (PLOs)
Upon completion of the e-commerce programme, students will be able to:
PLO1. Understand the basic principles and laws of political theory, law, natural sciences, social sciences, and humanities at the university level.
PLO2. Apply fundamental knowledge of economics, business and management to solve practical issues.
PLO3. Analyze issues related to the actual situation of e-commerce in Vietnam and the world
PLO4. Deploy solutions for e-commerce operations effectively in enterprises and socio-political organizations and ensure information security regulations.
PLO5. Utilize e-commerce techniques and tools to support online business operations of companies.
PLO6. Build companies’ online business plan based on business ideas and business models
PLO7. Perform communicative and interpersonal competence in a professional working environment.
PLO8. Develop personal and social skills in the pursuit of career and life goals.
PLO9. Demonstrate a high commitment to sustainability and high ethical standards in social practices.
1.5. Career Outcome
Bachelor degree in e-commerce, University of Economics, UD, focuses on equipping online customer interaction management, customer data analysis, designing and implementing e-commerce solutions, and operational management of e-commerce systems. The program also provides learners with system thinking capabilities, personal and social skills to ensure good practice in different job positions in e-commerce organizations.
2. Program Structure
I. General courses
Ho Chi Minh’s Ideology
Marxist-Leninist Political Economics
History of Vietnamese Communist Party
IELTS BEGINNERS 1
IELTS BEGINNERS 2
IELTS PRE-INTERMEDIATE 1
IELTS PRE-INTERMEDIATE 2
IELTS INTERMEDIATE 1
Applied Mathematics for Economics
II. Business core courses
Principles of Accounting
Financial Markets and Institutions
Introduction to Business
Management Information Systems
Principles of Marketing
Statistics for Business and Economics
III. Major courses
Law for E-commerce
Computer Networks and Data Communications
Safety and Security of Information Systems
IV. Specialised courses
Strategies for E-commerce
IT Project Management
Analysis and Web Design
Data Warehousing and Data Mining
Developing Management Skills
Capstone Project 1
Capstone Project 2
Choose at least 5 credits among following elective courses:
Tools for Marketing Communications
Digital content Management
Customer Relationship Management
Applied Software for Business
Enterprise Resource Planning
Analysis and System Design
International Trade Transactions
Business Management in Commerce
V. Graduation internship
Graduation thesis (*)
* Requirements for option 2: Students must finish researach methodology before they enrol the course of graduation thesis and their GPA is equal or more than 3.0.
Rector of University of Economics
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