INTERNATIONAL PUBLICATION _ 05
[INTERNATIONAL PUBLICATION _ 05]
- Dr. Tran Trung Vinh, MSc. Tran Thi Kim Phuong, Dr. Vo Thi Quynh Nga, Assoc. Prof. Dr. Nguyen Phuc Nguyen has just published an article: "The effect of social media communication on brand equity through Facebook: evidence from CGV Cinemas, Vietnam", which has been accepted for publication in the International Journal of Electronic Customer Relationship Management - The magazine belongs to the world's prestigious list SCOPUS.
- Faculty of Tourism congratulates Dr. Tran Trung Vinh and the team!