MINISTRY-LEVEL RESEARCH: RESEARCH ON CUSTOMER RELATIONSHIP MANAGEMENT IN MARKETING ACTIVITIES OF ENTERPRISES: FROM THEORY TO REALITY
Ministry-level research: Research on customer relationship management in marketing activities of enterprises: from theory to reality
Project leader: Nguyen Xuan Lan.
Member: Dinh Thi Le Tram, Le Thi Minh Hang.
Code: BN2006. Year: 2009. (05/09/2012)