Recently, representatives of the UE-UD has joined the students's scientific research Awards - Eureka XVIII, took place in Ho Chi Minh City from 8.8 to 11.12.2016. Overcoming more than 427 papers, the research study from the UE-UD is one of the 13 fields which has reached the final round and won the consolation prize.
The paper with the topic: "Measuring value of national brand (CBE): An approach on consumers in Vietnam in the field of fast food restaurant services" was implemented by group of students including Ms. Ho Thi Thanh Hien, Ms. Le Truc Kieu, and Ms. Hoang Thi Phuong Thao.
The University of Economics team at the opening Awards ceremony
The UE-UD's Students present their paper
The research study of UE-UD team won the consolation prize
Thanh Hoang - CIT
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