DHKT

NEW PRODUCT MANAGEMENT MODULE - THE RACE OF CREATIVITY

06/12/2018

THE RACE OF CREATIVITY - EXTRACURRICULAR  ACTIVITY OF THE NEW PRODUCT MANAGEMENT SUBJECT

In the afternoon of December 2, 2018 at Hall E, University of Economics - The University of Danang, in the New Product Management framework, the "Product Introduction" session of the 10 most elite "warriors" took place successfully. The 10 groups introduced their product to the representative of businesses which are currently operating in Da Nang city.


With the creative and unobstructed spirit of Marketing students, 10 different products with 10 different ways from 3 classes of 42K12.1, 42K12.2 and 42K12.3 showed up very well to special guests. Marketers have led the audience from this surprise to another when many new products originally appeared to the public. It is even more surprising that in this school year, most of complex products have been meticulously did outwork by its "CEOs", even be launched immediately in the market for consumption.

After 4 hours of serious work, the 3 best products have been revealed based on the evaluation with the sense of justice of judges, including:

- First prize: The pill for dish-washing from rice - Class: 42K12.3 

- Second prize: Orange incense mask for anti-motion sickness - Class: 42K12.3

- Third prize: The new generation multi-purpose handbag - Class: 42K12. 2

This is a very good signal for the New Product Management module in particular and for all tudents of Marketing Faculty in general. Hopefully, in the following semesters, there will be more unique and highly applicable products.

See you again in the 2019 - 2020 school year

Link of all images of the session:

https://drive.google.com/…/1TA9HW8TIPlg9ymZ8E5Zg2WrA6-WYmJS…

 


 


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